Nwadei’s research primarily investigates the expression of racial and/or ethnic minority identities in predominantly-White settings (i.e., work, school, church, dating, etc.). In one research stream, he studies the antecedents and consequences of cultural self-expression, or voluntary expressions that may signal membership in a devalued racioethnic minority group is central to a person’s identity. In a second research stream, he studies ostensibly race-neutral organizational norms that sustain inequality by constraining the expression of non-White identities. His existing research is primarily experimental, including field experiments, resume audits, and interventions, but he also leverages observational studies by collecting data from online sources (particularly Instagram, Twitter, LinkedIn, & Facebook) and/or field settings.


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